Converse leans into a surreal aesthetic for the Chuck Love 2025 footwear campaign. Captured by photographer Valerio Nico, the visuals utilize a vertical split-screen composition that juxtaposes a public transit setting with a minimalist studio environment.
The project highlights the brand's classic high-top silhouette through a playful lens, contrasting textural elements like blue plaid and fedoras against the clean, soft light of a controlled studio space. This fashion-focused approach maintains a commercial focus while experimenting with staged, multi-layered framing.