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Converse: Chuck Love 2025 Campaign

Date

Jun 2025

Description

Converse leans into a surreal aesthetic for the Chuck Love 2025 footwear campaign. Captured by photographer Valerio Nico, the visuals utilize a vertical split-screen composition that juxtaposes a public transit setting with a minimalist studio environment. The project highlights the brand's classic high-top silhouette through a playful lens, contrasting textural elements like blue plaid and fedoras against the clean, soft light of a controlled studio space. This fashion-focused approach maintains a commercial focus while experimenting with staged, multi-layered framing.

Style

Vertical, Commercial, Surreal, playful, Clean

Techniques

Soft Light

Industries
Color
Jet Black
Royal Blue
Scarlet
Background

White Seamless

Context

Advertising Campaign

Associated creatives

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