CocaCola
CCTM World Cup Launch - Office
Brand
Date
Jan 2026
Description
CocaCola marks the FIFA World Cup with this spot featuring a workplace celebration. The narrative follows an office worker reacting to historical tournament highlights, culminating in a shared moment of enthusiasm with colleagues. Developed by WPP OpenX, the project utilizes live-action technique and crisp commercial lighting to maintain a clean, high-energy aesthetic. The film captures a shift in office dynamics, pivoting from routine desk tasks to a spontaneous celebration focused on the product.
Style
Horizontal, Commercial, Clean
Industries
Beverages
Color
Jet Black
Camel
Background
Office
Context
TVC / TV Commercial
Associated creatives
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