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Closed Autumn/Winter 2026 Campaign: ...
Brand
Date

Aug 2026

Description

The Closed Autumn/Winter 2026 campaign leans into a candid, outdoor-focused aesthetic, blending lifestyle photography with high-street fashion sensibilities. Captured by photographer Patrick Houi, the series documents model Caroline Lossberg across a variety of rural and semi-industrial settings, ranging from open wheat fields to weathered architectural backdrops. The imagery utilizes natural light throughout, favoring golden-hour warmth and high-contrast monochrome to emphasize fabric textures and layered styling. With makeup by Anna Neugebauer, the work maintains an authentic, documentary feel that prioritizes movement and spontaneity, such as dynamic action shots set against natural landscapes. Techniques such as analogue film stock and earthy color grading enhance the project's editorial tone. The collection presents a grounded approach to contemporary seasonal apparel, focusing on the interplay between the subject and the varied outdoor environments.

Style

Editorial, Vertical

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Context

Advertising Campaign

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