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Closed

Closed SS25
Brand
Date

Jan 2025

Description

The Closed SS25 campaign captures a refined aesthetic through a series of fashion portraits set against neutral interiors. Shot by photographer Ferry Mohr, the project features model Lara Mullen in a variety of relaxed, layered ensembles that emphasize the textures of premium denim, leather, and tailored separates. The imagery utilizes natural light to maintain a clean editorial feel, often framed against dark wood paneling or minimalist walls. By balancing posed compositions with intimate, candid-leaning shots, the campaign presents a grounded perspective on the seasonal collection. Throughout the series, the styling remains cohesive, showcasing the brand's focus on essential silhouettes.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color
Pure White
Context

Advertising Campaign

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