Clinique

Feb 2026

Clinique presents a dedicated campaign for the Chubby Stick 26, captured through a series of beauty portraits that lean into macro photography to emphasize color and texture. The imagery features close-up portraits of models, focusing on the application and finish of the product against minimalist, clean backgrounds. Photographer Betina du Toit brings a commercial aesthetic to the project, utilizing natural light to highlight skin tones and pigment. The production is supported by fashion editor Ondine Azoulay, hair stylist Mideyah Parker, and makeup artist Chiho Omae, who collectively maintain a polished, consistent visual identity across the campaign imagery.

Vertical, Commercial, Clean

Macro, Natural light

Cosmetics

White Seamless

Advertising Campaign