Clinique
Douglas Makeup School By Clinique
Brand
Date
Jul 2025
Description
Clinique presents the Douglas Makeup School, a beauty campaign focused on professional cosmetic application and product utility. Photographed by Ivan Genasi, the series utilizes clean, high-key lighting to emphasize the model's features, demonstrating the brand’s specific color palette and product range. The imagery employs a polished aesthetic, set against minimalist white backdrops to direct focus toward detailed eye makeup and skin finish. Throughout the vertical compositions, the styling leans into a neutral, sophisticated color scheme that highlights sharp technical application in a commercial studio setting.
Style
Vertical, Commercial, Clean, Polished
Techniques
Beauty Light
Industries
Cosmetics
Color
Jet Black
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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