Chloé: Chloé Summer 2025 Campaign
Brand
Date
Feb 2025
Description
The Chloé Summer 2025 campaign, led by creative designer Chemena Kamali, captures a sun-drenched aesthetic through cinematic, live-action storytelling. Photographed and directed by David Sims, the visuals feature model Rianne Van Rompaey set against an earth-toned, organic interior space. The project incorporates fashion direction from Elodie David Touboul and art direction by Ezra Petronio, with casting by Ashley Brokaw. The imagery leans into warm, natural light to highlight the intricate detail of bohemian lace separates, creating a cohesive visual language defined by textured, organic compositions.
Style
Horizontal, Cinematic, Warm
Techniques
Natural light
Industries
Color
Cream
Beige
Background
Living Room
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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