Chloé: Chloe
Brand
Date
Jul 2025
Description
This fashion campaign for Chloé captures a series of intimate, minimalist imagery centered on tactile textures and refined silhouettes. Photographed by Guen Fiore, the series highlights a neutral color palette through a blend of editorial and commercial compositions. Featuring fashion direction by Elodie David Touboul, the work integrates soft knitwear and intricate lace detailing against varied settings, including distressed concrete and rustic interior walls. The execution relies on natural light to emphasize the materiality of the garments and footwear, supported by hair styling from Mélissa Rouillé, makeup by Lauren Bos, and set design by Sophear Van Froment.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Color
Cream
Camel
Context
Advertising Campaign
Associated creatives
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