Chicken Licken: Rock My Soul
Brand
Date
Mar 2025
Description
Chicken Licken’s 'Rock My Soul' is a cinematic commercial spot produced by Romance Films. The narrative spans a series of distinct, vignettes that capture intimate domestic and institutional moments, from quiet family interactions in a kitchen to a classroom performance. The project leans into a documentary-style approach, utilizing live-action techniques to build an emotionally resonant atmosphere. Through its controlled, desaturated color grading and deliberate lighting, the campaign maintains a consistent, nostalgic tone across its diverse set of locations.
Style
Documentary, Horizontal, Cinematic, Nostalgic
Industries
Context
TVC / TV Commercial
Associated creatives
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