Charlotte Tilbury: Genshin Impact
Brand
Date
May 2025
Description
Charlotte Tilbury enters the world of digital collaboration in this project for Genshin Impact. The work features a series of animated, tarot-style cards that transition across a starry background to highlight the intersection of beauty products and gaming character art. Developed in partnership with Miai+, the sequence focuses on motion design to bridge the two aesthetics. The execution relies on high-contrast animation and magical effects to present the branded elements, maintaining a distinct visual tone through a series of graphic reveals.
Style
Documentary, Horizontal, Futuristic
Techniques
Animation
Industries
Context
Advertising Campaign
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.