Chanel

May 2026

Chanel captures the essence of refined radiance with the LES BEIGES Coastal Summer Collection, a beauty campaign that leans into the aspirational warmth of an effortless seaside escape. Photographer Theo Wenner masterfully utilizes natural light to emphasize the luminosity and clean, breathable textures of the skin, perfectly echoing the house's dedication to understated elegance. By stripping back the visual narrative to focus on macro details and intimate portraiture, the project moves away from heavy artifice to celebrate a sun-kissed, monochromatic aesthetic. Model Abby Champion serves as the ideal muse, her features heightened by the precise, glowing artistry of makeup artist Cécile Paravina. The editorial composition remains strictly focused on the marriage of bronze tones and neutral beige palettes, punctuated by the sharp contrast of Chanel’s signature chain-linked jewelry. Every frame feels deliberate, balancing the softness of an outdoor coastal setting with the technical rigor of tight, professional editorial portraiture. Manicurist Alexandra Janowski adds a final layer of sophistication, ensuring the subtle, polished nail details ground the look in total harmony. The result is a cohesive, high-end visual story that avoids the trends of traditional cosmetic advertising in favor of a timeless, tactile experience that feels both aspirational and deeply grounded in the hallmark luxury of the brand.

Lifestyle, Editorial, Vertical

Natural light

Cosmetics, Beauty