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Chanel

Chanel Coco Neige 2025/26 Campaign
Brand
Date

Oct 2025

Description

Chanel presents the Coco Neige 2025/26 campaign, a high-fashion editorial series capturing the technical refinement of winter attire. Through the lens of photographer Sean Thomas and creative direction by Sheila Single, the campaign explores the intersection of luxury fashion and alpine utility. Actor Nana Komatsu serves as the primary subject, navigating various winter landscapes ranging from snow-dusted forests to expansive mountain slopes. The project utilizes both monochrome and natural light color palettes to highlight material textures, from plush shearling and quilted leather to tailored tweed. Supporting the visual narrative, set designer Alice Martinelli creates immersive winter environments, while hair styling by Tomohiro Ohashi and makeup by Uda Kesho maintain a sharp, polished aesthetic. These editorial images leverage analogue film techniques and high-contrast, low-key lighting to emphasize the brand's graphic identity across a range of seasonal apparel and accessories.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color
Jet Black
Pure White
Context

Advertising Campaign

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