Carolina Herrera: New Good Girl Liquid Blush
Brand
Date
May 2024
Description
Carolina Herrera presents the launch of their New Good Girl Liquid Blush, a cosmetics campaign captured by photographer Eva Wang. The project focuses on the precise application of liquid blush, featuring model Vikky Afanasieva in a series of close-up portraits. The imagery employs a clean and polished aesthetic, utilizing consistent studio lighting to highlight product textures and vibrant pigments. Compositional elements, such as gold floral-accented accessories and stiletto-shaped applicators, maintain the brand's visual identity. The shoot prioritizes macro detail and soft beauty light to emphasize the cosmetic product range.
Style
Commercial, Clean
Techniques
Beauty Light
Industries
Color
Gold
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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