Carolina Herrera
New Good Girl Liquid Blush
Brand
ProjectNew Good Girl Liquid Blush
Date
May 2024
Description
Carolina Herrera launches the New Good Girl Liquid Blush with a focus on product precision and vibrant pigment. Photographed by Eva Wang, the campaign features model Vikky Afanasieva in a series of close-up portraits that emphasize the application process. The aesthetic leans into a clean, commercial style, utilizing soft studio illumination to highlight skin texture and the blush's color payoff. The photography incorporates macro details and minimalist compositions set against consistent white backdrops, grounding the imagery in a polished beauty aesthetic.
Style
Commercial, Clean
Techniques
Beauty Light
Industries
Cosmetics
Color
Gold
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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