Carolina Herrera: La Bomba
Brand
Date
Dec 2025
Description
This fragrance campaign for Carolina Herrera highlights the brand's 'La Bomba' scent through an extensive out-of-home placement strategy. The production captures the integration of high-impact digital displays and traditional advertising panels within the bustling environments of London’s transit network. Utilizing live-action techniques, the project documents the visual takeover of key transport hubs, including Tottenham Court Road and Oxford Circus. The imagery emphasizes the perfume's presence amidst urban commuters, blending product-focused commercial visuals with the scale of city infrastructure.
Style
Horizontal, Commercial
Industries
Color
Jet Black
Pure White
Magenta
Background
Road
Context
TVC / TV Commercial
Associated creatives
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