Carolina Herrera
Carolina Herrera Pre-Fall 2025




















Jan 2025
The Carolina Herrera Pre-Fall 2025 campaign presents a sharp, graphic study of silhouette and texture. Captured by photographer Brianna Capozzi, the imagery leans into a minimalist studio aesthetic, utilizing a stark white backdrop intersected by a bold, vibrant blue floor plane to anchor the collection's architectural shapes. Creative direction by Wes Gordon and fashion styling by Marie Chaix emphasize a polished, high-contrast look, defined by intricate pleating, sculptural puff sleeves, and bold metallic embellishments. The editorial approach relies on clean studio lighting to highlight both the rich fabric finishes and the precise tailoring of the garments. With hair by Rolando Beauchamp and makeup by Sil Bruinsma, the visuals integrate saturated color blocking and subtle geometric motifs throughout the series. Casting was overseen by Rachel Chandler, featuring models including Ajah Angau Jok and Mijo Mihaljcic.
Editorial, Vertical, Clean
Luxury Fashion Houses
White Seamless
Lookbook


