Logo

Butterball Care hard. Cook Easy | Carried Away 2026

About

Butterball’s 'Care hard. Cook Easy | Carried Away' campaign highlights the versatility of ground turkey through a series of commercial spots. The project features two characters in domestic settings, moving between grocery store aisles and home kitchens to demonstrate prepared turkey dishes. Developed in partnership with Carmichael Lynch, the campaign utilizes a clean, live-action technique with warm, natural lighting to create an accessible and upbeat tone. The creative execution focuses on culinary presentation and interaction, emphasizing ease of preparation in varied environments.

Brand

Butterball

Credits

Carmichael Lynch
Agency / Creative
Carmichael Lynch
Production
Max Cooper
Production
Capital Media Company
Production Service
Drive Thru
Post Production / VFX

Industries

CPG / Packaged Food

Styles

CommercialCleanVertical
Similar projects
Butterball
Care hard. Cook easy | Fit Check :25 Social
Project
Butterball
Care hard. Cook easy | Gals :16 Social
Project
Butterball
Care hard. Cook easy | Phone Pass :20 Social
Project
Butterball
Care hard. Cook easy | Favourite Part :15
Project
Butterball
Care hard. Cook easy | Carried Away :30
Project
Butterball
Holiday
Project
Butterball
Today We Turkey
Project
5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by