Busseys
June 23 TVC
Brand
ProjectJune 23 TVC
Date
Jan 2025
Description
This television commercial for Busseys marks the automotive brand's centennial, focusing on immediate availability across their Ford vehicle lineup. The spot navigates between cinematic live-action shots of the Kuga, Puma, Focus, and Fiesta along coastal roads and the precise, brightly lit environment of the showroom. Produced with creative input from AdSmart from Sky, the execution leans into a clean, saturated aesthetic. Technical wireframe animations and bold blue graphic overlays integrate throughout the piece, highlighting specific vehicle features to bridge the gap between aspirational driving and showroom reality.
Style
Horizontal, Commercial, Saturated, Clean
Industries
Luxury Automotive
Color
Charcoal
Royal Blue
Pure White
Background
Showroom
Context
TVC / TV Commercial
Associated creatives
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