Brunello Cucinelli: Brunello Cucinelli 2025 CNY
Brand
Date
Jan 2025
Description
Brunello Cucinelli presents its 2025 Lunar New Year campaign, a minimalist fashion portrait series featuring model Jiali Zhao. Photographed by Hengyi Liang, the imagery focuses on the brand's tailored aesthetic through a refined studio composition. The project channels a commercial visual language, leaning into clean, structured framing. Against a stark white background accented by a bold red floor stripe, the photography utilizes natural light to highlight garment texture and drape.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Color
Crimson
Cream
Caramel
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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