Brunello Cucinelli
Brunello Cucinelli 2025 CNY
Brand
ProjectBrunello Cucinelli 2025 CNY
Date
Jan 2025
Description
Brunello Cucinelli presents its 2025 Lunar New Year campaign, a fashion portrait series centered on seasonal tailoring and elevated textures. The project features model Jiali Zhao, captured in a clean studio environment that emphasizes the collection's refined silhouettes through a series of composed, commercial shots. Photographer Hengyi Liang utilizes natural light to highlight the intricate details of the garments, set against a minimalist aesthetic accented by sharp color blocks. The campaign leans into a polished, high-end visual approach, showcasing the brand’s commitment to sophisticated seasonal storytelling.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Crimson
Cream
Caramel
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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