Brioni

Jun 2025

The Brioni Spring/Summer 2026 Men's Lookbook presents a study in relaxed Italian sartorialism, set against the backdrop of weathered stone architecture and rustic masonry. The collection leans into a palette of earthy tones and warm, golden-hour hues, emphasizing the drape and refined textures of the garments through deliberate, high-contrast lighting. Photographed by Paolo Di Lucente with fashion styling by Mattias Karlsson, the series captures a range of tailored silhouettes, from structured trench coats and double-breasted blazers to relaxed linen ensembles. Design direction by Norbert Stumpfl ensures a consistent focus on clean lines and understated luxury, while the editorial aesthetic utilizes hard light to sculpt the figures against deep, geometric shadows. The project features models Badhiel Lony Nyang, Francesco Mariottini, Igor Vojinovic, and Rokas Kavaliauskas.