Bowl Grabber
Brand Identity
May 2022
This brand identity project for Bowl Grabber spans a comprehensive visual system, encompassing beverage packaging and corporate stationery. The work leans into a bright, saturated color palette paired with flat, graphic vector illustrations that feature whimsical dancing figures. The design system emphasizes minimalist typography, frequently utilizing bold serif and sans-serif fonts to establish a modern editorial aesthetic. Through a series of clean studio arrangements, the identity showcases product packaging on yellow beverage cans and glass wine bottles, highlighting matte textures and polished finishes. Additional stationery assets round out the collection, focusing on depth and material texture through minimalist layout design.
Horizontal, Clean, Commercial
E-commerce / Product
