Bojangles
Chicken Sampler
Brand
ProjectChicken Sampler
Date
Apr 2026
Description
This commercial for Bojangles introduces the brand's Chicken Sampler, featuring a playful interaction between a restaurant employee, a mascot, and a customer. The spot captures the product through close-up shots of crispy chicken tenders paired with signature jalapeño ranch dressing. The project was developed by agency Fitzco. The production utilizes live-action technique and clean, natural daylight to showcase the menu items within an outdoor urban setting.
Style
Horizontal, Commercial, Clean
Industries
Fast Food
Color
Jet Black
Crimson
Golden Yellow
Background
Street
Context
TVC / TV Commercial
Associated creatives
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