Village Green presents a comprehensive brand identity for Bob Industries, spanning across print collateral, merchandise, and motion graphics. The project establishes a visual language centered on high-contrast, bold typography, utilizing clean sans-serif text and rhythmic motion graphics to maintain a minimal aesthetic.
The identity is applied through diverse physical touchpoints, including branded apparel and custom accessories like baseball caps and keychains. Each element relies on a consistent colour palette and graphic design precision, showcased across both live-action commercial sequences and still-life product photography.
