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Artnet: Brand Identity

Brand
Artnet
Date

Jan 2025

Description

Artnet introduces a refreshed brand identity developed by Village Green, grounding the digital media platform in a structured, contemporary aesthetic. The project spans a cohesive range of touchpoints, from kinetic motion graphics used in urban transit digital displays to printed editorial assets and apparel. The visual system leans into a minimalist design language, utilizing bold typography, geometric alignments, and a high-contrast color palette. Across various motion sequences and print applications, the identity maintains a clean, editorial look, incorporating dynamic text motion and fluid interface elements to organize information for a modern audience.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Motion Graphics

Industries
Digital Media & Publishers
Context

Brand Film / Corporate Video

Associated creatives

Village Green
Village GreenGraphic Design
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