Biozeroc: Brand Identity

Brand

Biozeroc

Date

Apr 2024

Description

How&How developed a comprehensive brand identity for Biozeroc, a technology company focused on sustainable bioconcrete solutions. The visual system balances raw industrial textures with clean graphic design, leaning into a modern aesthetic defined by bold sans-serif typography and a high-contrast color palette of purple and orange. Technical executions across the identity include 3D render / CGI compositions that emphasize tactile material forms alongside motion graphics and animation. These elements illustrate the brand's focus on material innovation, utilizing minimalist layout principles and dynamic indicators to translate complex environmental data into accessible corporate communications. The system scales from digital interfaces to physical environmental applications, including signage and hoardings.

Style

Horizontal, Commercial

Techniques

Typography

Industries

Enterprise & B2B Software

Context

Brand Film / Corporate Video

Associated creatives

How&HowGraphic Design

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Biozeroc: Brand Identity

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