Bergdorf Goodman
The Shape of Things
Mar 2024
The Shape of Things is a fashion editorial series for Bergdorf Goodman featuring model Mou Lam. The project focuses on the juxtaposition of structured silhouettes and modern luxury menswear, utilizing a minimalist aesthetic to highlight precise tailoring and garment textures. Photographer Jessica Madavo captures the collection against muted, solid-colored studio backdrops, employing soft, even lighting to emphasize clean lines and fabric draping. Art direction by Ethel Park guides the visual consistency across the series, while styling by Matt Holmes incorporates elements like oversized blazers, rosettes, and layered knitwear to create distinct, contemporary looks. Hair styling by Dylan Chavles completes the polished, editorial presentation.
Editorial, Vertical, Minimalist, Clean
Soft Light
Coloured Seamless
Editorial
