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Bergdorf Goodman

Ebb and Flow
Date

Mar 2025

Description

Ebb and Flow is a luxury fashion editorial campaign for Bergdorf Goodman. The series features photography by Esther Theaker, with art direction by Ethel Park and fashion styling by Emma Wyman. Characterized by a clean aesthetic and the use of natural light, the project places focus on architectural silhouettes and textural contrasts. Models Ajah Angau Jok and Olivia Petronella Palermo navigate bright, minimalist interior spaces that frequently incorporate lush greenery and reflective surfaces. The imagery leans into a narrative of fluid motion, highlighting the drape of evening gowns and structured tailoring. Techniques including editorial framing and warmth-focused color palettes define the visual approach. The work remains grounded in a refined, minimalist sensibility throughout the series.

Style

Editorial, Clean, Vertical

Techniques

Natural light

Industries

Luxury Fashion Houses

Color
Pure White
Context

Advertising Campaign

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