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Bergdorf Goodman

Forever Chic
Date

Mar 2024

Description

Bergdorf Goodman leans into architectural precision with 'Forever Chic,' a fashion editorial series that highlights structured silhouettes and refined textures. Captured against a backdrop of concrete grids and stone masonry, the series pairs tailored suiting and voluminous knitwear with minimalist styling to evoke a contemporary urban aesthetic. Photographer Marie Deteneuille employs hard light and soft daylight to accentuate the clean lines of the collection, while art direction from Ethel Park grounds the imagery in a muted, textured environment. The production features a collaborative creative team including fashion editor and stylist Jason Rider, hair stylist Sonny Molina, and makeup artist Janessa Paré, with casting by Erin Simon.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Color
Jet Black
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