Bath & Body Works showcases its fragrance collection in this commercial spot, produced by L'Éloi. The film centers on a vintage turquoise car, transformed by an abundance of blooming roses and floral arrangements draped across the exterior.
Captured during golden hour against an urban backdrop, the cinematography leans into warm, cinematic lighting to highlight the product placement. The visual narrative combines live-action technique with a focus on sensory atmosphere to frame the fragrance line.
