Model with braided hair in a textured grey dress and purple sweater tied at the waist against a solid backdrop

Model with short hair wearing an oversized white shirt, dark strapless top, and jeans against a white background

Model with long dreadlocks bending forward wearing a striped button-down shirt and dark pants against a white background

Person with dark hair pulling off a white t shirt wearing blue jeans and a black belt against a neutral background

Three smiling women laughing outdoors with arms linked against a pale backdrop in a fashion campaign.

Man with blonde hair and glasses wearing a dark button-down shirt against a teal background

Woman with long braided hair wearing a black top and bright blue skirt against a red studio seamless background

Model in a white shirt and denim shorts wearing a dark harness against a white backdrop

Model with short dyed hair sitting on a blue surface wearing a grey sweater and patterned trousers

Blonde woman wearing a black suit and sandals seated on a green slatted bench against a bright red wall.

A woman in a black t-shirt and sunglasses posing beside a man in a blue sweatshirt and cowboy hat

Smiling man with short red hair wearing a black sleeveless top and silver cross necklace against dark background

Portrait of a woman wearing a black knit sweater with cut-out details and a silver cross pendant necklace.

Monochrome low-angle portrait of a man in a white tank top and dark shorts against a bright white background.

Woman in a black coat holding a baby, both wearing sunglasses against a plain light background

Bassike Uniform 2023

About

Uniform is a fashion editorial campaign for Bassike that explores contemporary wardrobe staples through a minimalist lens. The series utilizes natural light and clean studio backdrops to highlight the sculptural forms and textures of modern apparel, ranging from oversized shirting to knitwear and denim. Photographed by Simon Eeles, the project features a diverse cast captured in both candid lifestyle portraits and staged editorial compositions. Styling by Justin Woo emphasizes sharp tailoring and layered silhouettes, incorporating vibrant, solid-colored backgrounds that create high-contrast, clean visual frames. The execution leans into a warm aesthetic, balancing structured pieces with a relaxed, raw photographic quality.