Balmain

Apr 2025

The Balmain SS25 campaign captures the house's latest collection through a blend of architectural tailoring and casual elements. Photographed by Jean-Marie Binet, the imagery highlights structured blazers, tweed jackets, and denim, set against both minimalist interiors and deep crimson backgrounds. Editorial in tone, the series emphasizes the interplay between sharp silhouettes and soft textures. Featuring models Hamaam Pelewura and Julia Meseguer, the campaign utilizes a mix of clean lighting and analogue film techniques to frame the brand's signature hardware and leather accessories. The result is a polished visual narrative that balances refined luxury fashion with everyday denim, punctuated by bold, overlaid typography.

Editorial, Vertical, Clean

Luxury Fashion Houses

Advertising Campaign