Logo
An open brand catalog for Autex Acoustics displaying large white typography reading wall of sound and an image of a person operating a synthesizer.
Autex Acoustics debossed brand logo on a concrete wall with a plant leaf in the foreground.
Flat lay of Autex Acoustics brand identity materials including booklets, typographic guidelines, and graphic patterns.
Autex Acoustics brand identity guidelines document featuring typography examples, logo marks, and photography guidelines on dark paper.
White Autex Acoustics branded delivery truck parked on an asphalt lot in front of a concrete building structure.
An open brand catalog for Autex Acoustics displaying large white typography reading wall of sound and an image of a person operating a synthesizer.
Autex Acoustics debossed brand logo on a concrete wall with a plant leaf in the foreground.
Flat lay of Autex Acoustics brand identity materials including booklets, typographic guidelines, and graphic patterns.

Autex Acoustics Brand Identity 2022

About

Marx Design developed a comprehensive brand identity system for Autex Acoustics, focusing on architectural acoustic solutions. The visual language utilizes a high-contrast monochrome palette, defined by bold typography and structured, geometric layouts that emphasise the brand's performance-led positioning. Through a systematic grid, the identity spans print collateral, editorial guidelines, and signage applications. The project incorporates motion graphics and minimal design techniques to communicate corporate standards, including debossed logo applications and structured typographic hierarchies using RM Neue. The identity design integrates photography with clean, stark graphic forms to highlight the tactile and architectural qualities of acoustic panels.

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