Audemars Piguet x Raye
No One Shapes Time Alone with RAYE
Date
Jul 2026
Description
Audemars Piguet partners with singer-songwriter RAYE for the brand film No One Shapes Time Alone, a project within the music and entertainment sector. The film traces RAYE's musical journey, set against the backdrop of a grand auditorium and a vaulted interior space. Directed by Object & Animal with creative direction from William McVay, the narrative leans into intimate, performance-led storytelling. The aesthetic employs cinematic lighting and a moody, monochrome palette to build an atmospheric visual register, complemented by choral accompaniment.
Style
Horizontal, Cinematic, Moody, Monochrome
Industries
Music
Color
Jet Black
Cream
Background
Theatre
Context
Brand Film / Corporate Video
Associated creatives
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