Brands
Audemars Piguet, Raye No One Shapes Time Alone with RAYE 2026
Associated creatives
Tags
Description
This brand film titled No One Shapes Time Alone with RAYE features singer RAYE in various evocative settings, including a dramatic auditorium stage with a vintage microphone and a vaulted interior with a choir. Directed by Object & Animal with creative direction by William McVay for Audemars Piguet, the visual narrative combines cinematic lighting, rich textures, and intimate portraits. RAYE appears in a white fur coat and a dark dress, reflecting on her musical journey alongside choral accompaniment. The moody color grading and atmospheric framing elevate the artistic register of the production.