Ark
Brand Identity










Sep 2023
Ark’s Brand Identity project showcases an expansive collection of commercial signage and graphic design applications. The work emphasizes clean typography and minimalist layouts, demonstrating how custom branding transitions across diverse architectural environments and materials. From illuminated storefront lightboxes to exterior wall-mounted metal signage, the project highlights the interplay between industrial surfaces and graphic form. Techniques including 3D rendering and motion graphics are utilized to present these identity systems in both digital and physical contexts. The execution benefits from collaborative contributions by OMSE, Barkas, Jeremy Matthews, ShiftWalk, Angel & Anchor, Brooklyn Design Services, TRY Design, and Platform, resulting in a cohesive design language that leverages natural light and textured building facades to create depth and impact.
Vertical, Commercial, Clean
Advertising Campaign