Apple: Meet iPhone 16e
Brand
Date
Mar 2025
Description
Apple introduces the iPhone 16e in this commercial campaign, focusing on a minimalist studio environment to center the product. The film employs a live-action technique, featuring a vibrant blue inflatable figure interacting with the device against a clean backdrop. Produced by Somesuch US with creative input from Apple Marcom, the spot utilizes high-contrast lighting to maintain a crisp aesthetic. Parliament handled the VFX and post-production, while Trim Editing contributed to the final assembly of the commercial.
Style
Horizontal, Commercial, Clean
Industries
Color
Cobalt
Background
White Seamless
Context
TVC / TV Commercial
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