Apple: IPHONE 8
Brand
Date
Feb 2025
Description
This product campaign for the iPhone 8 highlights the device's industrial design through a series of rhythmic, abstract visual sequences. The work utilises neon light trails to trace the contours of the smartphone's glass and metallic surfaces. Produced by All Of Us Here, the film features deep, high-contrast framing that emphasises the product's minimal aesthetic. The production employs cinematic lighting and 3D render techniques to showcase the hardware's finish.
Style
Horizontal, Cinematic, Neon
Techniques
3D render / CGI
Industries
Color
Crimson
Background
Black Seamless
Context
TVC / TV Commercial
Associated creatives
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