Apple: BTS “El lazo de Petra” English Subs
Brand
Date
Jul 2025
Description
Apple explores the craft behind their latest narrative project, "El lazo de Petra," in a behind-the-scenes look at the technical production process. The feature highlights the use of the iPhone 16 Pro as a primary production tool, demonstrating the integration of mobile filmmaking with retro pixel-art aesthetics. Produced by Landia, the piece details how the crew utilized LiDAR scanning and motion capture to bridge live-action sequences with digital environments. The production navigates a blend of rustic set design and expansive desert landscapes, employing cinematic techniques and slow motion to frame the creative workflow.
Style
Horizontal, Cinematic
Techniques
Slow motion
Industries
Context
Brand Film / Corporate Video
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.