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Brand
Apple
ProjectBTS “El lazo de Petra” English Subs

Apple BTS “El lazo de Petra” English Subs 2025

Associated creatives

TBWA\Media Arts Lab, LATAM
TBWA\Media Arts Lab, LATAMAgency / Creative
Landia - Los Angeles
Landia - Los AngelesProduction
Pariah
PariahPost Production / VFX
EXILE
EXILE
Barking Owl
Barking OwlMusic / Sound

Tags

bts el lazo de petrael lazo de petraapple iphone 16 proiphone 16 probts video

Description

Behind-the-scenes video for Apple showcasing the production of El lazo de Petra. The footage details the integration of live-action filmmaking shot on iPhone 16 Pro with pixel-art retro video game aesthetics. Cast members and crew utilize mobile cinematic tools, motion capture, and LiDAR scanning against desert landscapes and rustic sets to bring the epic adventure to life.