Apple: As Told By Us: Window Rock
Sep 2022
Apple’s As Told By Us: Window Rock is a short-form vertical film exploring indigenous heritage and community through a series of portraits. The work features individuals captured against the backdrop of natural sandstone arches and desert terrain, leaning into a cinematic aesthetic. Developed with creative support from TBWA Media Arts Lab Los Angeles, the project utilizes live-action technique to document subjects in bright daylight and sunset conditions. The cinematography integrates drone footage to capture the scale of the landscape, while clean typography emphasizes the storytelling elements across the visual narrative. Music and sound design for the project were provided by SoStereo.
Vertical, Cinematic, Warm
Natural light, Drone footage
Mountain
Advertising Campaign, Brand Film / Corporate Video