Apple

Jan 2025

Apple highlights the creative capabilities of the next generation in this documentary-style film, featuring students at Animation Circle studioJACA. The project captures the collaborative process of stop-motion animation, showcasing the integration of Apple hardware into the student workflow. From hands-on set construction to digital editing on Mac and musical scoring, the film follows the students as they utilize iPhones and laptops to produce their animated shorts. Produced by AOI Pro. with agency creative direction from TBWA\Media Arts Lab Tokyo, the work relies on a live-action technique to document the students’ technical process, presented here in a vertical format.

Documentary, Vertical

Consumer Electronics

Office

Brand Film / Corporate Video