A.P.C.: APC Pre-Fall 26
Brand
Date
Sep 2026
Description
A.P.C. presents the Pre-Fall 26 collection through a series of minimalist studio portraits captured by photographer Stanislas Motz Neidhart. The editorial imagery focuses on clean lines and structured silhouettes, highlighting the season's tactile focus on rich leathers, woven wools, and brushed knits. Styled by Ludivine Poiblanc and featuring model Svetlana Lethelier, the campaign utilizes soft, directional studio lighting to emphasize texture and tailoring. Casting directed by Julia Lange, the project maintains an understated aesthetic, consistent with the brand's approach to contemporary designer fashion.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
Color
Chocolate
Jet Black
Background
White Seamless, Residential Building
Context
Lookbook
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