Amphico: Brand Identity

Feb 2023

How&How developed the brand identity for Amphico, a technology enterprise focused on sustainable material innovation. The project establishes a comprehensive visual system that balances technical performance data with organic, biomimetic design cues. Central to the work is a suite of motion graphics and graphic design elements that utilize vector linework, precise grid systems, and a vibrant color palette to articulate complex material science. Moving between minimalist interface layouts and cinematic aerial drone footage of rugged topography, the identity highlights a synthesis of digital precision and natural textures. The branding assets extend across physical packaging, outdoor billboard displays, and mobile UI, employing clean typography and playful motion design to communicate circular technology and environmental metrics.

Horizontal, Commercial, Minimalist

Motion Graphics

Brand Film / Corporate Video