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Adobe: Treehouse DC

Brand
Date

Nov 2022

Description

Adobe’s Treehouse DC campaign features a narrative-driven commercial exploring themes of collaborative creativity. The project transitions between the imaginative world of a child in a cardboard fort and the professional synergy of two creatives using digital tablets to refine blueprints. Produced by Love Song, the work adopts a naturalistic framing approach. The visual execution relies on natural light and earthy tones to create an authentic, domestic atmosphere, grounding the digital technology within a relatable backyard setting.

Style

Horizontal, Commercial, Earthy, Polished

Techniques

Natural light

Color
Camel
Forest Green
Sky Blue
Background

Park

Context

Advertising Campaign, Brand Film / Corporate Video

Associated creatives

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