Adobe
Just Imagine - Val
Brand
ProjectJust Imagine - Val
Date
May 2026
Description
The 'Just Imagine' campaign for Adobe highlights the collaborative nature of the design process. Developed by Hecho, the project showcases two creatives working within a studio environment, navigating digital assets and mood boards on a laptop. Produced by Imperial Woodpecker, the film leans into a clean, warm aesthetic defined by natural light. The work captures the interplay between physical props and digital tools in a commercial retail context. Post-production and VFX were completed by Harbor Picture Company.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
E-commerce Platforms
Color
Pure White
Jet Black
Background
Showroom
Context
Advertising Campaign
Associated creatives
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