
Zi Sweet Brand Identity 2022
Associated creatives
Tags
Description
This studio photograph showcases a minimalist cake packaging design for the brand Zi Sweet as part of their brand identity project. A square white cardboard box sits at an angle on a plain, neutral-toned surface, accompanied by a matching white rectangular prop to the left. A vibrant blue rectangular label is affixed diagonally across the top of the box, featuring white typography that reads six inch cake alongside smaller explanatory text and an oval badge. The lighting is soft and even, casting subtle shadows and highlighting the clean, modern aesthetic of the packaging. The composition is angled and dynamic, emphasizing the smooth textures of the matte cardboard and paper materials.
Style
Vertical, Commercial, Clean, Minimalist
Industries
CPG / Packaged Food
Color
Background
White Seamless
Context
E-commerce / Product