BrandZara
ProjectSpring Tones

Zara Spring Tones 2026
Associated creatives
Tags
Description
This fashion editorial image features model Matthew Bell photographed by Clément Pascal for Zara's Spring Tones project. The male subject stands on a sunlit street against a stone building exterior, wearing a light beige utility jacket over a grey t-shirt with a red sweater draped across his shoulders. He wears dark pleated trousers, a black belt, and light-colored shoes, while holding a canvas tote bag filled with yellow flowers. The natural lighting and warm color palette create a relaxed editorial aesthetic.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Navy (40%)
Camel (30%)
Rust (30%)
Background
Street
Context
Lookbook