Zara Spring Tones 2026

Description

This portrait for Zara's Spring Tones project features model Matthew Bell photographed by Clément Pascal. The subject stands in profile against a textured stone wall, wearing a light blue and beige plaid button-down shirt and light trousers. A garment is slung over his shoulder, and sunglasses hang from the collar of his shirt. Direct sunlight casts strong shadows across the scene, highlighting warm tones and tactile textures.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Stone Texture

Context

Advertising Campaign