BrandZara
ProjectZara Man - Summer Cities

Zara Zara Man - Summer Cities 2026
Associated creatives
Tags
Description
Shot by photographer Clément Pascal with art direction by Christopher Winter for the Zara Man 'Summer Cities' project, this image features a model posed along a paved coastal promenade. The subject wears a striped teal long-sleeve crewneck top paired with dark navy shorts and black flip-flops, carrying a dark shoulder bag and holding sunglasses. To the left, an ornate vintage-style multi-globe lamppost anchors the composition against a black metal balustrade. The background reveals a calm, hazy sea extending to the horizon under warm, soft daylight.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Menswear
Color
Teal (50%)
Navy (40%)
Background
Ocean
Context
Advertising Campaign
