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BrandZara
ProjectZara Man - Summer Cities
Man in a cream button-down shirt and brown shorts sitting on a rocky outcrop overlooking a sprawling sunny city with ancient ruins.

Zara Zara Man - Summer Cities 2026

Associated creatives

Clément Pascal
Clément PascalPhotographer
Christopher Winter
Christopher WinterArt Director
Guy Miller
Guy MillerFashion Editor/Stylist
Werner Amort
Werner AmortHair Stylist
Tony Özkan
Tony ÖzkanContent Creator

Tags

man sitting on rockman sittingman on rockcream button down shirtcream shirtbrown shortswhite sneakersblack crossbody bagcrossbody bag

Description

A man is seated in profile atop a rocky outcrop, looking out over a sunlit Mediterranean cityscape with the Acropolis visible on a distant hill. Styled in a loose cream button-up shirt, brown shorts, white sneakers, and a compact crossbody pouch, he embodies relaxed warm-weather menswear. Photographed by Clément Pascal with art direction by Christopher Winter and styling by Guy Miller for Zara Man's Summer Cities campaign, the composition features a soft, golden atmospheric haze covering the dense urban terrain.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Menswear

Color

Cream (50%)
Camel (30%)

Context

Advertising Campaign