BrandZara
ProjectFall 2023 Ad Campaign

Zara Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
Photographed by Tim Walker for the Zara Fall 2023 ad campaign, model Kristen McMenamy poses inside a narrow wooden frame structure. She wears a black long-sleeved mini dress with shoulder cutouts, matching black leather gloves, and black high-heeled leather boots. Her long, pale blonde hair flows loosely, catching a light breeze as she presses her hands against the interior wooden walls. The studio setting features clean, neutral tones with soft lighting highlighting the stark contrast of the all-black wardrobe against the light timber enclosure.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (80%)
Beige (20%)
Background
Set-dressed
Context
Advertising Campaign
